What is the target market for tea drinkers?

What is the target market for tea drinkers?

The target audience is young men between the ages of 14-28. Consumers or R-T-D tea are not unlike consumers of soft drinks. They tend to cross gender lines, age groups and approximate as close to an all-family group as is possible.

What age group drinks the most tea?

Tea consumption (18.5% of the sample) was highest among older adults (51–70 years old), non-Hispanic Asians and Whites, and those with college education and higher incomes. The effects of age, gender, education, income, and race/ethnicity were all significant (p < 0.001 for all).

Who drinks the most tea in the US?

Approximately four in five consumers drink tea, with Millennials being the most likely (87% of millennials drink tea). On any given day, more than one half of the American population drinks tea. On a regional basis, the South and Northeast have the greatest concentration of tea drinkers.

Who drinks the most tea 2021?

The country that drinks the most Tea in the world is Turkey, followed by Ireland, the UK, Iran, Russia, Morocco, New Zealand, Chile, Egypt and Poland.

What is the demographic of tea drinkers?

Tea drinkers demographics reveal that people aged 30–39 are the biggest tea consumers. Let’s take a look at the age of the top three groups of tea consumers. People aged 30–39 are the biggest tea fanciers (23.1%). Next, there are those aged 20–29 (19.4%).

What is the market for tea?

The global tea market was valued at nearly 200 billion U.S. dollars in 2020, and is expected to rise to over 318 billion dollars by 2025. Tea has a long history of popularity worldwide.

Who drinks tea the most?

China is far and away the largest consumer of tea, at 1.6 billion pounds a year. But per person, as illustrated in the map above, the picture is a lot different: Turkey, Ireland, and the United Kingdom are home to the world’s biggest tea drinkers.

Do older people drink more tea?

The data also suggested that the benefits of tea drinking are strongest for males aged 65 to 79 years. Looking at the connection the other way around, tea drinkers appeared to share certain characteristics. Higher proportions of tea drinkers were older, male, and urban residents.

Who drinks more tea?

List of countries by tea consumption per capita

Rank Country/Region Tea consumption
1 Turkey 3.16 kg (6.96 lb)
2 Ireland 2.19 kg (4.83 lb)
3 United Kingdom 1.94 kg (4.28 lb)
4 Iran 1.50 kg (3.30 lb)

What country consumes the most tea 2021?

Turkey is the real titan of tea. China is far and away the largest consumer of tea, at 1.6 billion pounds a year.

Who consumes the most tea?

What race drinks the most tea?

The Turkish are the world’s highest per capita tea drinkers. The world seems to have separated into the people who love coffee and the people who love tea.

What country has the highest tea consumption?

Turkey, Ireland and the United Kingdom occupy the top three positions in the top countries with the highest tea consumption per capita, annual ranking, informs qz.com. Although China is by far the largest consumer of tea over 725,747.792 tons per year,…

Who drinks the most tea?

The top tea producers today are China and India. Based on 2016 per capita tea consumption, the countries drinking the most tea are Turkey, Ireland, and the United Kingdom.

Why is tea better than coffee?

Tea, on the other hand, offers more of a “slow burn” sustained energy boost. You already know it has less caffeine than coffee, so the effect on your body is less dramatic. Tea also contains an amino acid called L-theanine. L-theanine actually lowers the absorption speed of caffeine into your body.

Is drinking tea the same as coffee?

Tea has the same amount of caffeine as coffee, and while both are stimulants, coffee has a much bigger depressing effect (not making you sad but reducing your energy levels) than tea, meaning that while both tea and coffee will give you a bigger rush of caffeine, with coffee, the high will also last shorter and drop quicker.